As a small business owner we need to take leadership during this worldwide crisis. Fear makes you take action but can also paralyze you.
As a leader are you fueling, planning and preparing yourself or panicking? You should ask yourself what can be done during this time to only survive but thrive. Necessity is the mother of invention.
In the 21st century, we now have all the tools necessary to run businesses digitally.
What struggles are you experiencing? We are here to share our tips and tricks during these uncertain times.
As a web development & design freelancer, I already work from home so the logistics of my work haven't changed. The work itself has changed slightly, yet has been business as usual this week - I don't expect that to continue into the coming weeks.
The changes to my business I have made are:
One thing I have always encouraged people to utilize given my role at GoDaddy is all about social media is making sure you are engaging with your customers and potential customers via social media channels! Now more than ever people are scrolling on their phones and looking to social media for information.
If you weren't already using social media - start! If you were already using it - formulate a plan to increase your posts, messaging and content. BUT - you can't just post - it needs to have purpose. Some tips:
Hope that helps and I'm looking forward to hearing other tips.
"Necessity is the mother of invention". I LOVE this! I believe the BEST ideas come from necessity. I have seen a lot of businesses who were not deemed "necessary", start doing classes online. They are finding creative ways to connect with their customers.This is a difficult time for everyone but if we can help each other, support each other and grow together, we will come out of this better than before.